Goulden Design is a boutique studio built on the fact that you don't need a skyscraper-sized agency to get world-class results. We saw a gap for a design partner who leads with strategy, proving that great design should do more than look good, it should actually work.
Today, we help businesses grow with purpose. We’ve traded the agency circus for a lean, high-end approach, delivering big results from a small, dedicated studio. No generic templates or AI shortcuts. Just intentional design built from the ground up.
I'm Amberley, the founder behind Goulden Design. Based at the bottom of the world in Christchurch, New Zealand, I’ve got a degree in Visual Communication Design and a love for strategy-led design that actually connects with the right people.
I started this studio to bring real purpose to the design process. I’m all about making intentional creative decisions so your brand can work a lot smarter, not harder.
When I’m not deep in a project, I'm usually lifting something heavy at the gym, chasing the best iced latte in town, or moving my cat off my keyboard (again).
We partner with business owners who have realised that "pretty" only gets you so far. You’ve moved past the stage of DIY templates and quick fixes because you know they don't build trust. Whether you’re starting from scratch or your current brand needs a serious refresh to match where you’re at now, you’re here because you need a brand that actually works.
We bridge the gap between high-end design and actual strategy. From brand foundations to custom Webflow and Shopify builds, we create the cohesive look you need to turn browsers into believers. So if you’re ready to stop guessing and start building with intent, we should talk.
You work directly with me from start to finish. This means no account managers, no lost communication, and no agency overhead. You get a direct line to the person actually doing the work, keeping the strategy sharp and the project on track.
When we need to scale, I bring in a network of trusted experts. This gives you the heavyweight results of a large firm without the slow timelines or the inflated costs. Everything is managed in one portal so you can skip the headaches and focus on the results.
